With 31 displays on the show floor, we were very busy during the planning and execution stages of this event! New designs this year included a modular look for Kenra, a small footprint with a big impact for Australian brand Ecococo, a superhero inspired space for Mydentity and an exciting launch of brand new company, […]
ISSE Blogger Cafe
As the head blogger for KFCI (and the co-owner of my personal lifestyle blog), I place a lot of emphasis on the blogosphere and the power derived from content put out by these communities. So many brands are now turning to bloggers instead of, say, celebrity endorsements, because consumers tend to place more trust in […]